Victoria Secret Just Got Cancelled


...because it didn't cater to Lizzo and her crew.

[PaperTrail] Can't Yelp But Wait

Wednesday, September 4th | Issue No. 97

Tela Holcomb's Trade Your 9 to 5 Program

MARKET MOVES...

S&P 500: 2,906.27 -20.19 (-0.69%)

Dow Jones: 26,118.02 -285.26 (-1.08%)

Nasdaq: 7,874.16 -88.72 (-1.11%)

PRE-MARKET PLAY...

Jeezy - "Don’t Make Me"

I’M BRINGING SEXY BACK...

But it might be too late to get your groove back Stella.

L Brands' (NYSE: LB) long-time baby maker company, Victoria Secret, just reported yet another quarterly loss and sales have dropped 7% year-over-year while its other company that's as litty as they come, Bath & Body Works, just reported that traffic hasn't increased in stores for the first time in 5 years. As Cam'ron would say, "What's really good?"

Cam'ron

WHY THIS IS HAPPENING...

First off, Vicky had a little too much pillow talk with not so jazzy Jeff Epstein. Second, a head honcho has been too vocal about the transgender community. Lastly, the once illustrious fashion show doesn't draw in the same crowds as it once did simply because its marketing strategy is outdated leading to the cancelling of the show. Even the models themselves are saying, "Hey Vicky, get right or left." To top things off, competitors like Aerie, a subsidiary of American Eagle Outfitters (NYSE: AEO), have been taking market share by going natural and body positive.

Bath & Body Works same-store and online sales are down 2% compared this time last year as it continues to compete with the likes of Yankee Candle and Target (NYSE: TGT).

THE RETURN...

L Brands stock is down 40% so far this year.

FOR THE NEWB IN YOU...

Not sure what year-over-year (YOY) is all about? Check out Issue 86.

Not sure what same-store sales (SSS) is all about? Check out Issue 87.

POP THE TRUNK ON YOU...

Was only funny when Kevin Hart did it. Now, not so much.

Kroger (NYSE: KR) has added bouncer to its list of offerings similar to Wally World (NYSE: WMT) as it no longer will allow patrons to bring guns into their stores. So, next time you're holding and you go to buy eggs, you may have someone waiting for you at the door saying....

Kevin Hart

WHY THIS IS HAPPENING...